Stop throwing content into the void and hoping for results.

Book this workshop instead.

A 4-hour content sales workshop to dig deeper into your audience, identify the right channels to maximise and develop a 3-month content strategy that works for your budget, bandwidth and KPIs.

“The best agency session we’ve ever been in!”

Ashley Morcroft, Manager Director, Dufaylite

“Crap, we need some content for next month.” Sound familiar?

Let’s just post something about our services. What about our blog post strategy? Should we try TikTok? Wait - did we ever finish that whitepaper? If this is you, then you need clarity. This workshop provides that. In 4 hours, we’ll dive into your audience, content and goals to build a 3-month content strategy with recommendations on channels, content ideas and messaging.

Who is it for?

Founders, HMOs and marketers spinning plates and running out of content ideas.
Teams posting reactively, without a clear content strategy or goal.
Brands that feel their content strategy isn’t working.

What you’ll get

A 4-hour workshop to dig into your goals, audience, and what’s actually working
A prioritised channel plan, so you know where to focus and where to stop wasting energy
A 3-month content strategy tailored to your capacity, KPIs, and revenue goals.

What to Expect

Dig

In the workshop we dig into your audience, offers, goals, and existing content to uncover what’s connecting and what’s just noise.

Define

Using everything we uncovered in the workshop, we build out a channel-specific 3-month content strategy that align with your budget and bandwidth.

Deliver

You walk away with a practical, ready-to-execute content plan. Brief it to your team, hand it to freelancers, or work with us to bring it to life.

4 hours. In-person. Up to 3 team members. Good energy. Good vibes. And if you partner with us on implementation (over £10k), we’ll take the £2.5k workshop fee off the bill.

All for... £2.5K

Why I Am Female*

Because we’re an agency unlike any other. We are a queer-led, women-founded, anti-ego team that believes diversity builds better ideas at every level. We’re saying buh-bye to Mad Men stereotypes and flipping the script on how real results can be delivered to brands like yours. No egos. No bullsh*t. Our work gets results, and our vibes make the work fun.

*if you identify as a woman, you’re a woman

Some humble brags

Working with IAF, we knew we were onto a good thing straight away. They delivered us an incredible rebrand thatworked for us on so many levels, representing the brand, giving the team usability and completely elevating all ourmarketing material overnight. Thank you IAF, we couldn't recommend you more highly!

Rebecca Wilson, Head of Marketing, The Positive Birth Company

I Am Female are consistent, reliable and talented. As the Senior Brand Manager for an upcoming brand on the UKhair and beauty scene, we often look to work with agencies who can provide us with an edge – which is exactlywhat I Am Female have given us!

Katie Westerby, Brand Manager, Unilever

They brought a deeper understanding of who our customers were and even more, helping us to understand ourbrand, and even better, our individual products.

Patricia Monney, Founder, Aviela

IAF’s collaborative approach and creative solutions made working with them easy. We’re really pleased with the results and the support they provided along the way.

Mike Rosado, Lead Product Designer, Vortexa

Working with the IAF team was a transformative experience. Their joyful, detailed approach brought a fantasticenergy to our rebrand project. We've now got a brand we love made by people who just got us. You may not know ityet, but they are your people.

Ruth Hartnell, CEO, Matchstick

Simply one of the best agencies I have worked with and will continue to work with.

Patricia Monney, Founder, Aviela

Annie and her agency always produce really creative, fun content and graphics, they very much get under theskin of a brand and understand what needs to be done, and then do it swiftly, no fuss and are always on-hand forany changes or anything else that can help the process. It’s great working with her and the team.

Kat Farrants, Founder & CEO of Movement for Modern Life

I intended to redesign my brand for about 3 years, and after a couple of attempts with other graphic designers, Inever seem satisfied enough with the result, nobody seemed able to realise my vision Then I met Annie and IAF.Something told me she was the one. Annie and her team have followed up and consulted with me each step of theway, being very approachable, without making me feel any pressure. Highly recommended!

Stefania Bartolomei, CEO, One Of A Style

The best agency session we’ve ever been in.

Ashley Moscroft, Director, Dufaylite

FAQs

What is a Content Sales Workshop, and how will it help my content actually perform?

The Content Sales Workshop is a 4-hour session where we dig into your audience, content, and goals. We figure out what’s working, what’s not, and build a clear 3-month content strategy that’s designed to work with your budget, capacity, and KPIs. No fluff, no content-for-the-sake-of-it. Just smart planning that helps your content do its job and drive real results.

How do I know if this content workshop is right for my team?

If your content feels reactive, rushed, or like it’s not doing much for your business, this is for you. Maybe you’re posting just to keep the lights on, or trying every channel without a real strategy behind it. This workshop is made for founders and marketers who want a content plan that’s clear, achievable, and actually connects with the right people.

What do I get after the Content Sales Workshop?

You’ll leave with a complete 3-month content strategy that includes a prioritised channel plan, messaging themes, and ready-to-go content ideas. It’s tailored to your goals, team, and budget. You can hand it off to your internal team, freelancers, or bring it back to us to implement. It’s a plan you can start using right away, not something that sits in a folder.

How is I Am Female’s Content Sales Workshop different from other content strategy sessions?

A lot of workshops talk in circles about brand storytelling or give you a list of content ideas with no real focus. This one is built to be practical. We look at what your audience actually needs, where your content can perform best, and how to make the most of the time and resources you have. Every workshop is collaborative, energetic, and concludes with an actionable strategy. Also, we’re a f*ing joy to work with (but we’ll let you be the judge of that).

What does the Content Sales Workshop cost, and is it worth the investment?

The workshop costs £2.5k. If you choose to work with us on a longer-term content project worth £10k or more within 12 months, we’ll take that fee off your total. You get a strategy you can use immediately, confidence in what to post and where, and a smarter way to use your content to hit your goals. That’s more than worth it.